Official Announcement | Dr. Frank Huber Joins Rebo Group as Global CEO
Rebo Lighting & Electronics Co., LLC. June 1, 2026
We are pleased to announce that Dr. Frank Huber officially joined Rebo Group on June 1, 2026, as Global Chief Executive Officer (CEO). He will be fully responsible for the Group’s global business operations and overall management, reporting directly to the Board of Directors.
Frank’s joining marks a further enhancement of Rebo Group’s global governance capabilities and lays an even stronger leadership foundation for our continued commitment to serving customers worldwide and advancing technological innovation.
• About Dr. Frank Huber
Dr. Frank Huber holds a PhD in Automotive Engineering and an MBA from Harvard Business School. His career includes roles at Mercedes-Benz, Audi, and McKinsey & Company. He previously served as the Global CEO of Lighting Division at Hella and as President of the Lighting & Sensors Business at Marelli, bringing profound expertise, extensive experience and significant industry influence across the global automotive sector.
His proven expertise in lighting technology, global business operations, and cross-border team management will accelerate Rebo’s global expansion and drive high-quality development.
• Core Value Brought by Frank’s Joining
※ Strengthening Global Operation Capacity
Frank will drive the establishment of unified global operating standards for Rebo, enhance synergy across Europe, North America, and Asia-Pacific regions, improve delivery reliability and service quality, and support global customer business growth.
※ Advancing Product Capability
Leveraging Frank’s technical insights and commercialization experience in the lighting industry, Rebo will further focus on core areas including smart lighting, interactive lighting, and digital projection, optimize our technology roadmap, and accelerate product launches.
※ Optimizing Organization and Management Systems
Frank’s joining will promote cross-cultural collaboration and refine management mechanisms, enabling the effective integration of China’s strengths with international standards, boosting organizational efficiency, and solidifying the management foundation for the Group’s medium- and long-term development.
• Looking Ahead
In his onboarding video, Frank shared, “I spent my entire career in automotive and aerospace, and I am truly passionate about lighting.”
Frank joins Rebo with the vision of combining global expertise with the innovative strengths of a Chinese enterprise to better serve global markets. Going forward, under the leadership of the new CEO and the management team, Rebo will continue to deepen its focus on smart automotive lighting, strengthen global delivery capacity and technological competitiveness, and create long-term value for customers, partners, and shareholders.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
